Communication is key to achieving strong client and colleague relationships (as well as often determining how long a client relationship may last!). With the ever changing Covid landscape and a forced fast-tracked approach to remote working, communication has become vital. We share simple tips to ensure lines of communication are always open with your clients and colleagues, as we slowly come out of these uncertain times.
Overcoming the obvious barrier
The removal of face-to-face contact will be viewed by many as a significant barrier to communication. Here at Quorum we have researched ways of collaborating effectively. Studies show 65% of all communication is non-verbal so utilising video has to be a key tool for success.
There are a wide variety of software options available, such as Zoom and Microsoft Teams, which have offered solutions to the surge in demand as companies look for ways to maintain face to face relationships. We have produced a useful guide on how to use Microsoft Teams.
The best communicators are often the best listeners too. Give conversations with your clients and colleagues your full attention wherever you are. While it is tempting to multi-task, anything you do while on a call will be counterproductive. Allow the time to solely focus on the conversation so that you can contribute effectively.
Choose the right channel – think digital
When communicating, think about which channel you should use. For example, social media is a great platform for sharing a podcast. In these uncertain times, this is the perfect opportunity to explore channels you have not yet tried. Use this as an opportunity to not only make personal, direct contact with your clients, but also to explore how channels such as social media, your website and email marketing can deliver engaging content and help you to stay connected.
Content is key
Concerns about incomplete knowledge or inaccurate information being shared often takes businesses out of their comfort zone, especially when we wish to be as transparent and accurate as possible. Whilst we cannot control the news and guidance, we can control how, and if, we share this information.
People digest information through different channels such as news articles, videos and podcasts. Utilising these channels adds value to the way you communicate with your clients while building your reputation and credibility. Sharing curated content that is relevant to your clients adds value without a need for you to author to the content, keeping your professional contacts up to date with the wider landscape of change.
You may be interested in the virtual classrooms on the topics of ‘Communicating effectively with colleagues and clients’ and our ‘Working in Teams’ virtual classrooms we are running. You can also find out about our full range of leadership and management courses on our website here.