COURSE OBJECTIVES: The course is designed to provide an insight into the rationale behind strategic alliances and the practicalities of implementation.
On completion of the course, participants will be able to:
- Understand the drivers behind a decision to form an alliance
- Identify the key benefits and risks
- Recognise the stages and processes involved
- Identify critical success factors and potential ‘banana skins’
- Address issues relating to differences in corporate culture
- Ensure that implementation processes are fully aligned to strategic objectives
It will be taught through a combination of mini-lectures, small group activities, practical exercises, case studies and discussion topics.
COURSE CONTENT
Value Creation
- Principal components of value-based management
- Strategic analysis
- Scenario planning
- Is an alliance the way forward?
What is a Strategic Alliance?
- Types of alliance (Joint Ventures, Mergers)
- Choosing an alliance partner
- Benefits and risks
The Practicalities of entering into a Strategic Alliance
- The partnership process
- Co-operation agreements
- JV or merger?
- Understanding the motives of each party
- Defining success in financial terms
- Critical success factors
- Acknowledging and addressing cultural differences
- Exit strategy
Strategic Alignment
- A Balanced Scorecard approach
WHO SHOULD ATTEND
The course will be of particular interest to managers whose organisations are considering some form of strategic alliance, or have recently completed the process. Although the emphasis will be on joint ventures and mergers, many of the principles are equally relevant to acquisitions.
This course is designed to be run either as an in-house course or as a training pool title only. For more information on how the training pool works please click on the Quorum Training Pool item in the menu on the left of this page.
To enquire about this course please complete the enquiry form or call our in-house course bookings team on 0207 566 8207.